Founder & CREATIVE DIRECTOR
I believe peace happens with gender balance
Hi, I'm Mara Lecocq, an entrepreneur with a creative direction background for brands like Nike, Starbucks and Verizon. My mission is to bring diversity to industries who lack them with creative and tech solutions.
✨I inspire little girls to get in these industries with Secret Code, a customizable children's book that stars *your* girls as a tech hero—providing personalized role models to girls in their formative years. ✨I inspire women to remain in them, with Where Are The Boss Ladies, a list of female executive leaders in advertising—providing real-life role models women can relate to.
secret code launch video
Make her see what she can be
A customizable children's book that stars *your* girl as a tech hero.
Girlboss Foundation Winner ▴ Represented by William Morris/WME ▴ Fast Company, Mashable, Inc., Elle...
Advertising Creative Direction
I've worked for 13 years in Paris, Toronto and New York on digital products, campaigns and experiences for clients like Starbucks, Nike, Verizon, McDonald's, Evian, Kenzo, Air France...