Founder & CREATIVE DIRECTOR

I believe peace happens with balanced teams

Hi, I'm Mara Lecocq, an entrepreneur and creative director for brands like Nike, Starbucks and Verizon. My mission is to bring diversity to industries who lack them with creative and tech solutions.

✨I inspire little girls to get in these industries with Secret Code, a customizable children's book that stars *your* girls as a tech hero—providing personalized role models to girls in their formative years. ✨I inspire women to remain in them, with Where Are The Boss Ladies, a list of female executive leaders in advertising—providing real-life role models women can relate to. 

I also do consulting for ad agencies as a creative director. Here is digital campaign and product work I've done for Fortune 500 brands.

mara-lecocq-girlboss-wme-mashable-cannes-lions-next-creative-leader-project-entrepreneur_optim.jpg
 

My work

01_background_mara lecocq skill share girlboss.jpg

Secret Code

Make her see what she can be

A customizable children's book that stars *your* girl as a tech hero.
Girlboss Foundation Winner ▴ Represented by William Morris/WME ▴ Fast Company, Mashable, Inc., Elle...

More info


 

Where Are The Boss Ladies?

ad Agencies with women in charge

Shining a light on female executive leaders in advertising (15% of ECDs) and redefining leadership for the next generation

→ See the list
→ Check the Instagram

 
Where-are-the-boss-ladies_mara-lecocq_square.gif

Advertising Creative Direction

I've worked for 13 years in Paris, Toronto and New York on digital products, campaigns and experiences for clients like Starbucks, Nike, Verizon, McDonald's, Evian, Kenzo, Air France...

→ See my campaigns