Helping the disempowered rise

brand & community director at fishbowl
founder at Where are the boss ladies & secret code

Hi, I'm Mara. I believe labels are a simplistic and antiquated way to see life, so I apologize for not being able to summarize myself in one label—it makes for terrible headlines. (Gawd, a woman apologizing…this is off to a good start!)

I lead Brand & Community at Fishbowl, the new social network for safe, open and honest conversations about work.

Previously, I’ve worked as an ad agency creative director working for 14 years in New York, Toronto and Paris working for brands like Starbucks, Nike, Verizon, McDonald’s, etc. at agencies like AKQA, BETC Paris, 72andSunny, Tribal DDB Toronto.

On the side, I’ve been passionate about bringing diversity to male-dominated industries by providing women with empowering role models. ✨I inspire little girls to get interested in technology with Secret Code, a customizable children's book that stars *your* girls as a tech hero. ✨I inspire women to remain in advertising, with Where Are The Boss Ladies, a list of female executives women can work for.

Connecting thread between everything: I love helping the disempowered rise through their professional development.

I cannot speak more highly of Mara Lecocq. She is a true inspiration and the most hard-working person I know. She is not only an amazing creative but also a caring teacher and leader.

Dinushi Perera,
Associate Creative Director, AKQA

Mara exceeds expectations every time. She’s a full-service creative shop in one person.

Felicia Zhang,
Former Director of Decision Science, Nike Portland


Get to know me in 2 min

speaker & interview reel